Klarna product imagery 2021.
Shopping gone smoooth.
Product imagery.
The purpose for this production was to create a solid foundation of a whole new image category at Klarna. Going from being a payment provider to the ultimate shopping experience, we were in need of creating distinctive product specific imagery that showcases what consumers can shop with Klarna.
Responsibilities: Conceptual image ideas, art direction, on set leading creatives, post production.
